Wednesday, January 21, 2009

The Power of Advertising

The big kids watch plenty of television. The channels they watch don't have any advertising. They are kids channels (TVO and CBC Kids). 

I didn't realize there weren't any commercials for a very long time. I didn't realize how important this was until recently.

We have just returned from a two week vacation with the amazing Moffs and Dutch.

We stayed at two different resorts. We watched television with commercials. Commercials are very, very powerful.

As we were driving from one resort to another Maxman pipes up from the back seat:

"Dad, did you know that you can get a small black coffee and a wholegrain blueberry muffin for a dollar ninety-nine at Tim Horton's?"

Advertising - it works.

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